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Swamped by the jargon surrounding “Web 2.0”? This handy guide cuts through the clutter and tells you what matters
This
guide sheds light on some of the most commonly found terms used when
referencing what are today known as Web 2.0 and new media. While certainly
far from exhaustive, this provides a handy reference sheet to help practitioners
untangle the jargon commonly associated with new technology.
Also included are the results of our annual survey of journalists' usage of the web and social media.
In The PR Professional's Guide to Web 2.0 and New Media, you will find
- The 4 Ps of Blogging – key success factors to make blogs meaningful and memorable
- RSS in Really Simple Statements – what exactly is RSS, and why should you care?
- Eighty-eight percent of journalists say they spend more than 20 hours a week online – so what on earth are they doing there?
DOWNLOAD The PR Professional's Guide to Web 2.0 and New Media by completing the form at the right.
