PR Professional’s Guide to Web 2.0 and New Media
Swamped by the jargon surrounding “Web 2.0”? This handy guide cuts through the clutter and tells you what matters.
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linkedin
With more than 40 million users, LinkedIn has become an increasingly popular social networking platform among experienced professionals. Recognizing the potential of LinkedIn groups to connect thousands of like-minded individuals, Arketi Group launched the LinkedIn BtoB Marketing Group and BtoB Tech PR Group.
The
objective of both groups is to help create connections between practitioners
in BtoB technology marketing and public relations scattered around the
globe. These forums are a place to discuss market developments and opportunities,
compare strategies and techniques, share ideas and experiences, and discuss
social media’s impact on the BtoB world.
If you already have a LinkedIn account, log in and request to join the BtoB Marketing Group and/or the BtoB Tech PR Group. We encourage you to join the communities and add to the discussions.
If you’re unfamiliar with LinkedIn, curious about its capabilities or just have a question, email us – we’re always glad to help.
