Arketi Group’s B2B Marketing News Ranked 3rd Best B2B Blog of 2012
BuyerZone Taps Arketi Blog as One of the Best B2B Blogs on the Web, for Dynamic Content and Expert Contributors
ATLANTA – June 6, 2012 – Arketi Group’s B2B Marketing News has been named the third best B2B blog of 2012 in The Best of BuyerZone series, which highlights great business blogs and sites on the web. BuyerZone, an online small business resource center, ranked B2B Marketing News #3 for its dynamic content and expert contributors.
In the article, BuyerZone applauds Arketi’s strong mix of knowledgeable contributors with diverse BtoB marketing and PR thinking, saying, “The Arketi Group stands out from the rest of the blogs because their blog is genuinely a group effort. As blogs have become more visual, Arketi has responded, by including videos, webcasts and infographics.”
B2B Marketing News is also recognized for content that packs a punch. One reader said, “One of the best things about this blog is the amount of killer content - in blog, video, and podcast form. I love the weekly roundups - unlike many company blogs, it isn't totally self-serving; they share the best third party information as well. Definitely worth an RSS subscription or follow.”
The Best B2B Blogs of 2012 highlights blogs that provide valuable tips and expert advice on B2B hot topics, including, lead generation, sales, lead nurturing, marketing and more. Winners are nominated by the public, then reviewed, selected and ranked by BuyerZone’s editorial staff. Each blog was ranked on content freshness, blog age, social media presence, and engagement with readers.
“Social media is now as mainstream a marketing channel as email was five years ago – even in a BtoB environment,” said Mike Neumeier, APR, principal at Arketi Group. “Arketi has always led in this area, actively managing an ongoing podcast series, blog, multiple LinkedIn groups and Twitter accounts, and more recently adopting Pinterest and Facebook’s new Timeline page for brands. We’ve recognized the importance of social media since day one and continue to develop and expand our expertise as new platforms emerge.”
To read more about the Best B2B Blogs of 2012, visit: http://www.buyerzone.com/pages/best-of-buyerzone/best-b2b-blogs-2012.html.
To view a social media version of this news release, visit here.
About Arketi Group
Arketi Group is a public relations (PR) and digital marketing firm that helps business-to-business (B2B) technology organizations accelerate growth through intelligent strategy, public relations, messaging, branding and demand generation. Consistently recognized byBtoB magazine as one of the nation's “Top BtoB Agencies,” Arketi helps its clients use marketing to generate revenue. Companies benefiting from this approach to B2B marketing include Cbeyond, CorFire, Digital Assent, Jacada, Knowlagent, Semprius and Xerox. For more information, call 404-929-0091 ext. 202 or visit www.arketi.com.
Since 1992, BuyerZone has helped connect millions of businesses with thousands of quality sellers for hundreds of products and services. Buyers save time and money on important purchases by receiving free price quotes from sellers who best meet their needs. BuyerZone's lead generation programs and marketing services provide sellers with cost-effective, easy-to-implement and results-focused solutions that deliver leads from prospective buyers at every stage of the purchasing cycle.
BuyerZone, headquartered in Waltham, Massachusetts, is a division of Reed Business Information (RBI). RBI is a member of the Reed Elsevier Group plc (NYSE: RUK and ENL).