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Arketi Group Press Releases
Arketi Group Launches New Website for Technology Executives Roundtable
Tech Association's New Website Designed to Communicate with Members and Inform Community of Upcoming TER Developments

ATLANTA, July 1, 2009 – Technology Executives Roundtable (TER), an association that consists of CEOs, CFOs and general managers in Atlanta’s technology community, today announced that it has partnered with Arketi Group to launch an updated website that better serves its members and the technology community.

The new site, www.ter-atlanta.com, uses video to showcase recent events, e-commerce to ease the administration needed to register attendees, and prominently promotes member companies. In addition, a members-only section will house audio recordings of past meetings, a directory and various social media tools for TER members.

“The new website is a true reflection of the quality organization that TER has become over the past 16 years,” said Price Harding, president of TER and founding partner of CarterBaldwin. “As the leading technology executive-only organization in Georgia, we needed a site that better showcased our programs and members, and Arketi gave that to us. In addition, by taking advantage of podcasting, LinkedIn groups and Twitter, we are now leveraging social media tools in a way that keeps our members better connected.”

“We’re very excited about this website, not only because it meets the needs of the group but because TER is an organization of tremendous importance to the Georgia technology community,” said Mike Neumeier, APR, principal of Arketi Group. “By building TER a site better able to facilitate member conversations while also reducing back office administration, we know we are helping to advance the technology community in Georgia.”

Invitation-only TER meetings are held at the City Club of Buckhead on the third Tuesday of every month. Technology executives seeking to qualify to attend the event should visit www.ter-atlanta.com/membershipinfo.html.  

July’s meeting is Dancing With a Technology Gorilla – Strategies for Co-opetition and Partnering with the Market Leaders. The session features a panel including Randy Keith, president and CEO of Serenic Software and former president of Navision Software US; Sean McCloskey, former senior vice president of SAP and former CEO of Visiprise; and Glenn McGonnigle, general partner or TechOperators.

About Technology Executives Roundtable
Technology Executives Roundtable (TER) is an association for Atlanta technology executives that provide CEOs, CFOs and general managers with the ability to maximize the value of companies through the exchange of top ideas, candid talk and a forum to share what is working, what is not and best practices to unlock business value. Monthly meetings feature speakers and panels of local and national experts covering topics such as strategic alliances, crisis management, non-conventional financing, M&A, intellectual property protection and other issues of interest to senior executives on company growth. For more information, visit www.ter-atlanta.com.

About Arketi Group
Arketi Group is a public relations (PR) and marketing firm that helps business-to-business technology organizations accelerate growth through intelligent strategy, public relations, messaging, branding and demand generation. Consistently recognized by BtoB magazine as one of the nation's "Top BtoB Agencies," Arketi’s core belief is that marketing generates revenue. Clients benefiting from this approach to BtoB marketing include Cbeyond, Flo Healthcare, Inovis, Sophicity, Virtual Premise and Xerox. For more information, call 404-929-0091 ext. 202 or visit www.arketi.com.