Arketi Insights

The Outlook for B2B Tech Marketing in 2017

The Outlook for B2B Tech Marketing in 2017 - Get it

For a decade, Arketi has hosted its annual Tech CMO Roundtable with top marketers to discuss what worked over the past year, and what they expect to see in the new year. 

Our recent session yielded 4 key takeaways including:

  • Content (marketing) is king, but where's the story?
  • Video, or it didn't happen
  • A tsunami of tech tools
  • No school like the old school 

We've compiled the findings in a short and interactive eBook.

Some of the cool companies we get to work with:

  • Aderant
  • Alstom
  • Aptean
  • Brickstream
  • Brightree
  • Building Reports
  • Mitec
  • Mobile Labs
  • NCR
  • Path-Tec
  • PMG
  • Recall
  • Springbot
  • Travelport
  • Xerox
  • Zotec

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