Arketi Group’s 2023 Consumer Pulse on Grocery Shopping examined U.S. adults and their grocery habits – including, how, when, where and what they shop for.
The findings offer a unique perspective for industry stakeholders to better engage target demographics through a deeper understanding of their end-consumer.
The research revealed, even considering the impact of inflation, shoppers weigh factors beyond price alone. For example:
WHERE MARKETING GENERATES REVENUE
When you work with Arketi Group, you collaborate with expert marketers, writers, designers and strategists to create transformative marketing programs that deliver real business value.
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