IT departments are often known as the “department of no.” But PMG's Benchmark survey of IT professionals finds UX holds the key to better IT-business relations.
Learn more about Arketi's work for PMG’s and this award-winning campaign.
Welcome to Arketi Group, where we specialize in public relations and digital marketing for BtoB technology companies.
Explaining complicated processes can be tough, especially when you’re in the business of providing digital and physical information management services like Recall.
But by simplifying key considerations and steps using playful infographics, Recall made topics such as automated accounts payable and disaster recovery options easy to understand.
Staffing agencies all make the same bland claims. And their marketing looks alike too – happy smiling stock people in impossibly shiny offices.
Ohio-based Alliance Staffing Solutions told Arketi Group they dared to be different. And now they're delighted with attention their print campaign is garnering.
Doesn't it just make you want to pucker up?
by Mike Neumeier, APR
by Cody Burkhart
by Erin Sikorski
by Dan Earle
Arketi Group is a high-tech PR and digital marketing firm in Atlanta, Georgia, focused on business-to-business B2B technology public relations and digital marketing for business-to-business products and business services, BtoB product marketing, and technology marketing. Arketi Group specializes in business-to-business digital marketing and PR, technology marketing and public relations, and B2B marketing, helping business-to-business and technology firms with advertising, marketing, public relations (PR), social media, thought leadership, branding, marketing communications, strategy, website design (also known as web site design), interactive, demand generation, content marketing, lead generation, marketing automation and lead nurturing.