The Best B2B Social Media Tools

Is your B2B company working social media? You should be. Social media isn't "just for the youngins," anymore. With their impressive demographic data you can target, social media is a powerful B2B tool to leverage in your marketing arsenal, and we know the best ones!

About 5 years ago, the common thinking was "social media is for young people with too much time on their hands," but a couple years back something big happened. 

The social media companies went public, and that means they need to make money. 

How do they do that? By selling data and ad space of course. With almost 2 billion users on Facebook, or almost 1/3 of the planet, there's a good chance that just about everyone you know at least has one. Not to mention, 1.24 billion users check their Facebook at least once a day with the average session lasting 20 minutes. 

That's a big audience. But it's only one platform. Between Facebook, LinkedIn, Google+, Twitter, Pinterest, Instagram and every other platform in between, there's a good chance your target audience spends at least some time on at least one social media platform. 

And with marketing opportunity comes marketing tools. There are literally thousands of tools either dedicated to, or somehow integrated with social media so how do you know which one is best for B2B companies?

We did the hard work for you and broke it all down by type, price and supported platforms! 


Select by platform supported, type of tool and price range. You can select all or none or only one filter. When selecting the platform, only the tools that use all of the platforms you select will show. 

Have fun!